{"id":4103,"date":"2026-03-24T15:17:04","date_gmt":"2026-03-24T15:17:04","guid":{"rendered":"https:\/\/tradertideinsights.com\/?p=4103"},"modified":"2026-03-24T15:17:04","modified_gmt":"2026-03-24T15:17:04","slug":"fedex-taps-onerail-to-take-on-amazon-in-same-day-delivery-race","status":"publish","type":"post","link":"https:\/\/tradertideinsights.com\/?p=4103","title":{"rendered":"FedEx taps OneRail to take on Amazon in same-day delivery race"},"content":{"rendered":"
<\/div>\n

FedEx is stepping deeper into the fast delivery race with a new same-day shipping programme powered by last-mile logistics firm OneRail.<\/p>\n

The move, as reported by a CNBC exclusive<\/a>, comes just days after Amazon revealed plans to introduce delivery windows as short as one to three hours across parts of the US.<\/p>\n

As retailers face rising pressure to match faster fulfilment expectations, FedEx\u2019s latest offering aims to combine speed, flexibility, and real-time tracking without requiring major infrastructure changes.<\/p>\n

The partnership signals a broader shift in how logistics providers and retailers are adapting to growing demand for near-instant delivery across categories.<\/p>\n

Same-day delivery push<\/h2>\n

The collaboration allows retailers using FedEx to offer same-day shipping with defined delivery windows.<\/p>\n

Customers will be able to select options such as two-hour slots or deliveries completed by the end of the day.<\/p>\n

The service is designed to give more predictability while improving visibility throughout the delivery process.<\/p>\n

FedEx said the programme focuses on speed, reliability, and transparency. It also introduces near real-time tracking, allowing customers to follow their deliveries more closely.<\/p>\n

The system integrates with retailers\u2019 existing store networks, enabling faster dispatch without building new logistics systems.<\/p>\n

OneRail\u2019s AI logistics network<\/h2>\n

OneRail brings an AI-driven platform that manages routing, optimisation, and delivery tracking. <\/p>\n

The company said it covers nearly 99% of the US and operates a network of more than 1,000 drivers.<\/p>\n

It currently supports around 80,000 deliveries per day that are completed within 30 minutes or less.<\/p>\n

Through this partnership, FedEx gains access to a flexible last-mile system that can scale based on demand.<\/p>\n

Retailers will also receive a rate card from OneRail, allowing them to set their own pricing for same-day delivery depending on their business strategy.<\/p>\n

The structure gives retailers more control over customer relationships and data, while adding another fulfilment option alongside traditional shipping models.<\/p>\n

Retail competition intensifies<\/h2>\n

The timing of the announcement reflects growing competition across the retail and logistics sectors.<\/p>\n

Amazon recently introduced delivery windows as short as one to three hours for more than 90,000 items, including household goods, clothing, and essentials.<\/p>\n

The company plans to expand this offering to more regions after its initial rollout.<\/p>\n

Other retailers such as Walmart and Target, have also been expanding express delivery services.<\/p>\n

These efforts are partly aimed at countering Amazon\u2019s long-standing advantage built through its Prime membership programme.<\/p>\n

Amazon first set expectations for fast delivery with its free two-day shipping model introduced in 2005. <\/p>\n

It later moved to one-day delivery in 2019 and has continued investing heavily in same-day capabilities.<\/p>\n

Flexible model for retailers<\/h2>\n

FedEx and OneRail said the partnership has been in development for several years but is now launching as market demand accelerates.<\/p>\n

The model allows retailers to offer faster delivery without needing to redesign their logistics infrastructure.<\/p>\n

The system also supports time-sensitive deliveries, including large items such as furniture, where customers may need specific delivery windows.<\/p>\n

By outsourcing complexity to a unified platform, retailers can avoid the costs and operational challenges of building in-house same-day networks.<\/p>\n

The rollout highlights how logistics providers are evolving from traditional shipping services into integrated technology partners.<\/p>\n

As customer expectations shift towards speed and convenience, same-day delivery is increasingly becoming a standard offering rather than a premium feature.<\/p>\n

The post FedEx taps OneRail to take on Amazon in same-day delivery race<\/a> appeared first on Invezz<\/a><\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

FedEx is stepping deeper into the fast delivery race with a new same-day shipping programme powered by last-mile logistics firm OneRail.The move, as reported by a CNBC exclusive, comes just days after Amazon revealed plans to introduce delivery windows as short as one to three hours across parts of the US.As retailers face rising pressure…<\/p>\n","protected":false},"author":1,"featured_media":4104,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-4103","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stock"],"_links":{"self":[{"href":"https:\/\/tradertideinsights.com\/index.php?rest_route=\/wp\/v2\/posts\/4103","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tradertideinsights.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tradertideinsights.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tradertideinsights.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tradertideinsights.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4103"}],"version-history":[{"count":0,"href":"https:\/\/tradertideinsights.com\/index.php?rest_route=\/wp\/v2\/posts\/4103\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tradertideinsights.com\/index.php?rest_route=\/wp\/v2\/media\/4104"}],"wp:attachment":[{"href":"https:\/\/tradertideinsights.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4103"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tradertideinsights.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4103"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tradertideinsights.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}